Expand Your Marketing Reach With Targeted Broadcast Media and Strategic Public Relations
Once you are using superior data from our InMarket Targeting system, you can achieve maximum multi-channel marketing by integrating broadcast media, PR, and Intent-based Branding.
96% of B2B buyers want content with more input from industry thought leaders. 68% of consumers are likely to spend time reading material from a brand they are interested in (Src: CMA). Prospective clients need to see you as a thought leader in your niche. Media and PR help build authority, credibility, and celebrity.
- Only 23 percent of millennial consumers say they have a relationship with brands, more than half say that they have brand complaints that aren't addressed. (Inc., August 2017)
- 56 percent of millennials say they interact with brands weekly, if you aren't listening, you'll miss them! (Astound Commerce Global Brand Survey, August 2017)
- Audiences view earned media as the most authentic form of marketing. (Cision The Earned Media Opportunity, June 2016)
- Learn more at the Ultimate List of Earned Media Statistics
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